Stories With Traction

Episode 100: Navigating the Generational Shift

November 17, 2023 Matt Zaun Season 1 Episode 100
Stories With Traction
Episode 100: Navigating the Generational Shift
Show Notes



Boost your Sales?
Enhance your Marketing?
and create a vibrant company culture?

All of that is possible through the power of Strategic Storytelling!

Check out the Stories With Traction course, where you’ll learn how to set up a "Storybank" and utilize it to achieve your goals!

You can find the course HERE.

SUMMARY: In this episode, Dr. Katherine Jeffery and Matt Zaun discuss how to talk to different generations.

DR. KATHERINE JEFFERY BIO: Katherine is a generational strategist who specializes in developing business strategies that help organizations navigate the complexities of having five generations working side-by-side.

For more info, check out Katherine HERE.

MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.

Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.

For more info, check out Matt Zaun HERE