Stories With Traction

How Opinion Surveys Are Hurting Your Business

June 16, 2023 Matt Zaun Season 1 Episode 75
Stories With Traction
How Opinion Surveys Are Hurting Your Business
Show Notes


Boost your Sales?
Enhance your Marketing?
...and create a vibrant company culture?

All of that is possible through the power of Strategic Storytelling!

Check out the Stories With Traction course, where you’ll learn how to set up a storybank and utilize it to achieve your goals!

You can find the course HERE.


SUMMARY:  In this episode, Craig Andrews and Matt Zaun talk about building trust through a First Time Offer (FTO), how to strategically position the buying process, and why opinion surveys are hurting your business.

CRAIG ANDREWS BIO: Craig is the Principle Ally and Founder of Allies4me, which is a marketing agency that helps companies find strangers and convert them into high-paying customers.  In addition, Craig is a speaker, writer, and will always be a Marine.

For more info, check out Craig HERE.

MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt’s past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.

Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.

For more info, check out Matt Zaun HERE